Search This Blog

Thursday, January 26, 2012

Introducing the Ram Laramie Limited!

Ram Truck Launches New Luxury Model: Laramie Limited

January 26, 2012 , Auburn Hills - For 2012, Ram Truck will expand its model lineup by adding the new, top-of-the-line Ram Laramie Limited.


“The Ram Truck brand’s greatest strengths are our commitment to listen to customers and to understand what motivates them,” said Fred Diaz, President and CEO, Ram Truck Brand – Chrysler Group LLC. “We’ve successfully added Ram truck models designed for outdoorsmen, tradesmen, first-time buyers and ranchers. Laramie Limited is designed to meet the high expectations of affluent pickup truck buyers looking to combine capability with elegance.”

Featuring premium materials, such as full-leather seating, piano-black interior components and under-stated exterior badging, Ram Laramie Limited offers a refined luxury alternative to the popular southwestern-themed Ram Laramie Longhorn edition pickup.

“The launch of the Ram Laramie Longhorn edition gave us a boost in the ultra-premium pickup segment and exceeded our expectations,” added Diaz. “Ram Laramie Limited offers customers an even wider selection of luxury models. We expect a lot of interest in the Laramie Limited.

“The Ram Laramie Limited customer is going to be involved in some sort of motor-sport activity. Whether they’re towing a ski boat, a race-car hauler, motorcycles or snowmobiles, they’re looking for comfort and class and an expressive way to carry their crew and their gear.”

The new Ram will make its debut at the 2012 Chicago Auto Show, which opens to the media on Wed., Feb. 8.


Exterior Ram Laramie Limited gets a body-color front fascia with fog lamps and a matching, painted rear bumper. (Ram Laramie Limited 2500 and 3500 models in white and silver exterior colors get chrome front and rear bumpers.) The Laramie Limited’s chrome grille surrounds billet inserts that are featured on Ram Sport models. Understated chrome accents include body-side molding, mirrors, door handles and tubular side steps.

The Laramie Limited’s body side has a clean, “street truck” look and eliminates the traditional HEMI®, Cummins and Ram model line badges.

Tailgate badging includes the chrome Ram’s Head logo and a small italicized block-letter “Limited.”

Ram 1500 Laramie Limited shares 20-inch forged aluminum wheels with the Ram Laramie Longhorn. Polished surfaces are accented with painted silver pockets. Heavy Duty models feature 17-inch fully polished aluminum wheels. Wheel centers are embossed with the Ram brand name.

The Ram 1500 Laramie Limited is available in six exterior color choices, including: black, bright silver metallic, bright white, deep cherry red pearl, mineral gray metallic and true blue. Ram Heavy Duty models are available in black, bright silver metallic, bright white and mineral gray metallic.


InteriorThe 2012 Ram Laramie Limited Edition features a modern, luxurious interior. 

A full-leather cockpit with dark slate Natura Plus leather seats and engraved details lend the Ram Laramie Limited an unmatched level of sophistication and style. 

Contrasting medium graystone leather piping provides seat-edge emphasis. Additional accents are created along either side of the piping by medium graystone deck-seam stitching. 

The Ram Laramie Limited’s cavernous double-stacked center console is topped with a soft, double French-stitched full-leather lid.

In addition to 100 percent leather seat coverings, Ram Laramie Limited gets a premium leather-wrapped steering wheel and shifter -- console mounted on 1500, column mounted on 2500 and 3500 Heavy Duty models. Accent medium graystone X-stitch detailing sets off both the steering wheel and shifter. 

Door trim front and rear also is wrapped in premium leather. Leather armrest uppers are further accented with the same dual French stitch used on the center console lid and instrument panel.

Ram Laramie Limited editions receive remote LED lighting at the inside door handles and a full-length light that illuminates the truck’s multi-function lower map pockets, front and rear. 

The dash features a center stack trimmed in high-gloss piano-black. Liquid graphite side bezels and bright chrome vent rings complete the center stack’s detailing. Piano-black finishes also are used in the door panels and are trimmed in bright chrome.

Ram Laramie Limited’s gauge cluster is accented with pad-print chrome rings that share the high-end appearance of a gentleman’s watch and include the imprinted message: “Designed in Detroit.” Gauge needles are finished in liquid graphite.

A liquid graphite glovebox spear with pinstriped details and black and chrome “Limited” badge complete the dash.

Beneath the dash is soft foot-well lighting, providing both a functional and aesthetic interior enhancement. 

Passengers also enjoy solid dark slate premium berber carpet floor mats with medium graystone accent stitching. Rear flap-closure seatback map pockets with modern chrome Ram-lettered detailed metal buckles also are unique to Ram Laramie Limited. For entry and exit, brushed-silver Ram-branded door sill plates resist scuffs and add visual appeal. 



Other FeaturesRam Laramie Limited also is equipped with a navigational radio, remote start, back-up camera, power adjustable pedals with memory, heated steering wheel, front ventilated and heated seats and rear heated seats. 

Ram Laramie Limited will be available in 1500 (1/2-ton), 2500 HD (3/4-ton) and 3500 HD single- and dual-rear-wheel (1-ton); Crew Cab and Mega Cab; four-wheel drive and two-wheel drive; and short- and long-wheelbase models. 

Laramie Limited will join the other Ram trim levels, which include: ST, Tradesman, Tradesman HD, Express, SLT, Outdoorsman, Mossy Oak edition, Sport, R/T, Laramie, Laramie Longhorn and Power Wagon (2500 only). 

Laramie Limited will be available Q2 2012.







Jeep Grand Cherokee gets a stealthier design.

Jeep® Introduces New Production-intent Concept Grand Cherokee at Houston Auto Show


January 25, 2012 , Houston, Texas - The Jeep® brand has introduced a new, production-intent concept version of its award-winning Grand Cherokee, a unique model with distinctive yet stealthy exterior cues designed to attract new Jeep Grand Cherokee enthusiasts and customers.


Showing the vehicle publicly for the first time this morning at the Houston Auto Show, Jeep also announced that it has created an online contest for consumers to name the new production-intent Grand Cherokee concept. The person who chooses the winning name will have an opportunity to win a new 2012 Jeep Grand Cherokee.


“Highlighted by a unique platinum-chrome front-end appearance and distinctive black-gloss 20-inch wheels and exterior treatments, our new Grand Cherokee concept provides a completely new look – one that is edgy and aggressive, and certainly different than any Grand Cherokee on the road today,” said Mike Manley, President and CEO – Jeep Brand, Chrysler Group LLC. “Jeep enthusiasts have always appreciated limited-edition models and the ability to customize their vehicles. This new Grand Cherokee comes with a unique, ‘factory-customized’ stealth appearance directly from Jeep, and is certain to attract interest from an array of potential customers.


“We plan to garner feedback from consumers at the Houston Auto Show, and via our online Jeep ‘Name My Ride’ contest,” Manley added. “If the level of excitement is what we anticipate, this new Grand Cherokee will be in Jeep showrooms this spring.”


In the U.S., Grand Cherokee sales increased 51 percent in 2011 vs. 2010. In Texas, sales increased 226 percent. The Jeep Grand Cherokee was named “SUV of Texas” the past two years by the Texas Auto Writers Association. 

Jeep Grand Cherokee Production-intent ConceptWith the Laredo X package as its starting point, the new production-intent concept Jeep Grand Cherokee combines a variety of exterior design changes to create a unique model with an aggressive, chrome and “blacked-out” look.


The vehicle’s grille surround appears in Black, and mesh grille texture in Platinum Chrome. A Platinum Chrome lower fascia applique´ completes the unique front-end appearance. Black headlamp bezels and a Black liftgate light-bar continues the “blacked-out” theme throughout the vehicle’s exterior.

The production-intent concept rides on 20-inch tires that surround one-of-a-kind Black-gloss aluminum wheels for Jeep.


Based on the Jeep Grand Cherokee Laredo X package, the production-intent concept model includes standard leather-trimmed seats, heated front seats, leather-wrapped steering wheel and shifter, a 9-speaker 506 watt amp sound system with subwoofer, iPod/MP3 connectivity, Parkview™ rear back-up camera, ParkSense® rear-park assist system, Keyless Enter-N-Go, Chrysler Group’s Uconnect hands-free communications system, and more than 50 advanced safety and security features.


Shown in Houston as a Brilliant Black 4x4 model, a Deep Cherry Red 4x4 version will be on display tomorrow at the Washington (D.C.) Auto Show.

Jeep “Name My Ride” Contest Also announced at the Houston Auto Show, consumers now have the opportunity to name the Jeep Grand Cherokee concept vehicle, via Jeep.com/namemyride or m.jeep.com/namemyride (mobile site). The Jeep “Name My Ride” contest begins today. The Jeep brand will compile entries and narrow them down to three favored choices. Consumers will then have the opportunity to vote online for the winning name, to be announced in May. The person who submits the chosen, official vehicle name will have a chance to win a new 2012 Jeep Grand Cherokee. Customers can visit Jeep.com/namemyride to submit a name for consideration, and for more information and complete contest rules. 


2011 Jeep sales highlightsIn 2011, Jeep brand sales increased 44 percent in the U.S. – with each Jeep model up more than 30 percent – while industry sales rose 11 percent. Globally, Jeep sales increased 41 percent in 2011. December marked the best Jeep sales month since 2007. Jeep Grand Cherokee sales were up 51 percent in 2011 in the U.S., with more than 127,000 units sold.


2012 Jeep Grand CherokeeJeep Grand Cherokee delivers premium on-road performance while maintaining the Jeep brand’s legendary four-wheel-drive, torque-on-demand two-speed transfer case and towing capability. It offers improved fuel economy (up to 23 miles per gallon), a driving range of more than 550 miles, superb on-road ride and handling, a world-class interior cabin, more than 50 safety and security features, and a variety of advanced technology features.

Contributing to Grand Cherokee’s class-leading capability is the combination of Jeep’s Quadra-Lift™ air suspension system and the Jeep Selec-Terrain™ traction control system that lets customers choose the 4x4 setting for the optimum driving experience on all terrains. 

The 2012 Jeep Grand Cherokee is available with three 4x4 systems, and with either V-6 or V-8 powertrains.


Jeep BrandBuilt on more than 70 years of legendary heritage, Jeep is the authentic SUV brand with class-leading capability, craftsmanship and versatility for people who seek extraordinary journeys. The Jeep brand delivers an open invitation to live life to the fullest by offering a full line of vehicles that continue to provide owners with a sense of security to handle any journey with confidence. 

The Jeep vehicle lineup includes Compass, Grand Cherokee, Liberty, Patriot, Wrangler and Wrangler Unlimited. To meet consumer demand around the world, all Jeep models are sold outside North America – and all are available in right-hand drive versions and with gasoline and diesel powertrain options. Chrysler Group LLC sells and services vehicles in approximately 120 countries around the world.













Monday, January 23, 2012

Toyota is Awarded for Top Safety.

Recently, Toyota has received awards for being the "Top Safety Pick" of 2012 by the IIHS.

10 Models and their awards:
Toyota Avalon - Top Safety Pick for Large Cars 
Toyota Camry - Top Safety Pick for Midsize Cars
Toyota Highlander - Top Safety Pick for Midsize SUV
Toyota Corolla - Top Safety Pick for Small Cars
Toyota Yaris - Top Safety Pick for Minicars
Toyota Tundra - Top Safety Pick for Large Pickups
Toyota Venza - Top Safety Pick for Midsize SUV
Toyota Prius - Top Safety Pick for Small Cars
Toyota Sienna - Top Safety Pick for Minivans
Toyota Prius v - Top Safety Pick for Midsize Cars

The Insurance Institute for Highway Safety rates a vehicle for how well it protects its occupants in front and side impacts, rollovers and rear impacts. Top Safety Pick Awards recognize vehicles with the highest levels of crash protection. Feel Safer in a Toyota!

Chrysler picks up some great awards!

Nine Chrysler Group LLC Models Net 2012 Consumer Guide Automotive Awards

  • Chrysler, Jeep®, Dodge, Ram Truck brands all have vehicles recognized as Consumer Guide Automotive ‘Best Buys’ or ‘Recommended Picks’ for 2012 model year
  • Quality and craftsmanship of 16 all-new and significantly-refreshed models launched in 2010 and 2011 are reflected in new Consumer Guide awards
  • Chrysler Group sales were up 26 percent in 2011 versus 2010

     
January 18, 2012 , Auburn Hills, Mich. - Chrysler Group LLC has received nine awards in Consumer Guide Automotive’s 2012 list of “Best Buys” and “Recommended Picks.”

Six Chrysler Group vehicles received Consumer Guide’s prestigious “Best Buys” for the 2012 model year, while three models grabbed “Recommended Picks” in the 2012 list.

Chrysler Group vehicles that received Consumer Guide “Best Buys” for the 2012 model year are:

Chrysler: 300, Town & Country
Dodge: Charger, Grand Caravan, and Journey
Ram: 1500

Models that received “Recommended Picks” by Consumer Guide for the 2012 model year are:

Jeep®: Grand Cherokee
Dodge: Durango

“We are honored and thrilled to have nine vehicles named as ‘Best Buys’ or ‘Recommended Picks’ by Consumer Guide Automotive,” said Reid Bigland, President and CEO – Dodge Brand and Head of U.S. Sales. “Chrysler Group launched an unprecedented 16 all-new or substantially-refreshed vehicles in 2010 and 2011, models that continue to resonate with both consumers and objective, third parties like Consumer Guide.”

Consumer Guide’s annual list, designed to make car buying easier for consumers, represents the best overall values in 18 vehicle categories. This year’s list showcases 106 vehicles from the hundreds of cars, SUVs, minivans, and trucks tested.

A “Best Buy” rating signifies that a vehicle is ranked at the top of its class and is strongly approved by the editors. “Best Buy” vehicles represent the finest balance of attributes and price within their classes, and they are the best choices for most consumers. Consumer Guide’s “Recommended Picks” feature vehicles that, though not ranked at the very top of their category, are still worth strong consideration by consumers for their unique combination of attributes and value.